Here at búl we have created our loyalty program with exclusive rewards to say 'thank you' for being a loyal customer.  

Earn 1 Point for every $1 you spend online and at boutiques to unlock exclusive rewards. 

our rewards:

10% off - sign up

Sign up to our loyalty program and unlock 10% off your next order

$50 voucher - 1000 points to unlock
Spend $1000 to earn 1000 loyalty points and receive a $50 voucher

Refer a friend - 20 bonus points
Refer a friend to the búl loyalty program and receive an additional 20 points

By completing your profile you will receive a $20 voucher on your birthday

​join our loyalty program here



how do i join búl rewards program?
Simply create a búl customer account in store or online and you will automatically become part of our program.

how do I earn loyalty points?
Earn 1 point for every $1 you spend online or in store. Each time you spend you will receive an email with your updated loyalty points balance. Use your loyalty points to claim the rewards that you want, or save them up to unlock higher points required rewards. 

how do i check my loyalty points balance and redeem rewards?
Each time you shop online or in store, you will receive our loyalty program email with your updated loyalty points balance. From our email click into your customer portal, here you can claim rewards. You can also log in here to check your reward status online.

how do i use my rewards?
When you've unlocked a reward, you will receive a unique reward coupon. You can redeem your reward coupon on our payment page during checkout or at any full priced búl boutique. Just copy and paste your unique code into the discount bar and click apply (only one coupon code per order). 

terms and conditions

  • Rewards available online or at full priced búl stores only. Points not redeemable and/or rewards at búl outlets.

  • búl reserves the right to modify or cancel coupons at any time.

  • Coupons can only be redeemed once.

  • If you return any of the items purchased with a coupon, the coupon discount or value may be subtracted from the return credit.

  • Our rewards program is run via a 3rd party app called Collect.

  • No information will be sold or passed on to another company at any time.

  • Your profile is determined by your unique email account.

  • Customers are eligible to have only 1 account and points are not transferable.

  • Rewards can be used in sale items but not in conjunction with any other offer.

    If you have further queries about our rewards program please contact us at