Collection Destination: Belfast

Journey to an emerald isle where the lowered winter sun awakens a tale of prominent Australian design grounded in Northern Ireland inspiration.

From industrial whispers to an echoed modernity, silhouettes cast reflections of a city divided in contrasts. Masculine suiting, fisherwoman rainwear and oversized accessories layer with delicate colour-blocked knits, paired back separates, silken occasionware and softly tailored dresses for a continued juxtaposition. 

Colour stories assemble a poetic harmony travelling from central port to coastlines steeped in mythical legend. Grounding earth tones of walnut, navy and an abundance of green meld with hero burgundy and panelled pastels as house-designed prints explore warped movements in tangerine, cherry and wild aster. 

Staying true to the label, natural fabrications and considered cool-weather blends hold honest focus. Warm and weighted wools meld with extra-fine merino and soft alpaca knits alongside plant-derived tencel, viscose and textural cottons with subtle nods toward a Northern Ireland narrative through timeless heritage check. 

Completing the story, footwear and accessories pair back to the collection with continued contrariety. High gloss boots, brogues and box leather loafers offer contrast stitching and angular heels across rust, petrol and midnight tones whilst enveloping woollen scarfs muse the ever-changing Irish sea in varicoloured array.

This season, embark on a story echoed in a resilient Northern Ireland spirit through purposeful Belfast reflections and thoughtful Australian design. 

Explore softly.

belfast campaign

Model Amaani Alikhan
Photography Timothy Hillier
Videography John Teague
Hair-Makeup Effie Tzagarakis