stay up to date on current information regarding new in-store policies, procedures and special offerings throughout covid-19.
view now →
fitzroy flagship store
241 brunswick street, fitzroy, melbourne
view map →
melbourne central temporarily closed
inspired by the grounding shades of the coast this city centre store, located within melbourne central, is elegantly framed by a horizon-like arc to highlight and place spotlight upon our most current collections. situated within one of melbourne’s busiest malls, architect micheal macleod, in closeness with búl designer virginia martin, created a refined space of solitude that reflects the calm of the beach and feeling of quietness the natural outdoors brings.
2 hooker boulevard, broadbeach, queensland
+61 7 5575 1915
monday to saturday: 10:00am to 4:00pm
sunday: 11:00am to 4:00pm
view map →
welcome an intimate and immersive experience at búl pacific fair, where hushed lighting, raw natural materials, contemporary structures and muted, cool tones embrace this unique queensland store. working closely with búl designer virginia martin, architects michael macleod and karen abernethy drew from the water, sea and land as inspiration for this open-plan space where cubic steel pavilions provide innovative framing and varied backdrop to current and archival collections throughout the store.
collingwood outlet temporarily closed
+61 426 426 116
delve into collections past at our outlet store, where previous journeys culminate into an array of pieces inspired by turkey, iceland, sri lanka, hamburg and beyond. explore up to 70% off a large range of basics, footwear, and accessories, including hats, belts and sunglasses alongside archival collections in cooling cottons, soft linens, fine knits and bold prints all at heavily reduced prices.